As we said earlier, we can't assess the results before launching the advertising, so we'll tell you what was done. We set up PPC advertising in Google and Yandex for key targeting queries.
We set up Facebook and Instagram ads for a paying audience, which is often in the Baltic States. We also set up retargeting and affiliate advertising on websites with apartments in the target regions. Based on the photos of the first hotel, we developed the website design and are looking forward to launching the project together with the Lubyanov team.